Typography

Primary Font


Freight Sans Pro

This is a clean humanistic sans font with a friendly appearance and a versatile range of weights. Freight Sans Pro is our primary typeface. Use it for all formal communication, and especially for headlines, subheads, call-outs, labels and type-as-design-element. 




Freight Text Pro

Use this font for body copy and lower-hierarchy items like page numbers, pull quotes, and captions. Don’t use it for headlines, subheads or as a graphic device.




Here’s an example of how Freight Sans Pro and Freight Text Pro work together:




Alternative fonts


Noto Sans and Noto Serif

Where Freight Sans and Freight Text are not available, you can use Noto Sans and Noto Serif, which are free Google fonts.