Saba Taghvai-Arabi

Bio

work

  • 2012

    Identity work for mock airline, print and e-ticket, & design process publication. AirAway presents a concept for the fast-paced, consumer-based culture of today: frequent, cheap, and easily accessible. This also serves as the inspiration for a paper airplane as the logo.

  • 2013

    Beauty in Variety is a platform designed to bring awareness- and help develop the ability to articule- on the need of racial diversity in our lives. Made for parents with young children, a book takes readers on an adventure with four children as they discover how much their lives depend on difference, starting with gentle topics like ingredients to bake a treat but building to the more complex subject of multiculturalism. An online portion accompanies parents on how to...

  • 2012

    Identity work for Word on the Street Book & Magazine Festival including mark, stationary, stickers, and user-guide & process publications. The triangles in the logo not only reference a W but also imitate the flags and celebration of a festival.