Fabrica

Submitted by Alvin Kwan on Mon, 2011-05-23 02:58

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Project Fabrica is one of my Graduation project at Emily Carr University. It was showcased in the 2011 Emily Carr Degree Exhibition.

Description

Research found that people read from their mobile screen more often than on paper nowadays. Through my own conducted survey and research, I created a set of typographic characteristics that guide me in designing the most legible typeface for mobile screen – Fabrica.

Fabrica is a deceptively simple sans serif typeface optimized for screen display on handheld devices. With its optimal quality and legibility, Fabrica proves to be highly efficient for small screens. Its details are drawn from the more systematic constructed Neo-Grotesques, giving it a neutral tone of voice. Above all, Fabrica's beauty is found in its functionality.

Fabrica is available for free download on my online portfolio www.alvinkwan.com

 

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