Access Conference 2011

description

This branding project for the Access Conference was done in collaboration with Jack Curtis. The primarily technology-based event is the largest librarian conference in Canada and on average attracts upwards of 200 people.

Our concept was based on our tagline "a new generation of ideas" and inspired our lightbulb avatar to represent the diverse collection of minds at this conference. Our avatar could be personalized for each attendee or speaker. We also created a campaign for their 2011 conference theme of "The Library is Open".

Our branding project was selected by the Access Conference and we created schedules, stickers, and pins for the event.

Our process book is attached for more information.

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