Corelam Multi-Channel Promotion

description

This project is a digital promotional campaign for corelam that spans across a number of channels. The project brief was given by Christian Blyt about his company’s product Corelam which is a multi-use corrugated veneer plywood panel product and I designed promotional plan to help the company promote and sell their product. This included a rebranded product, website and social media channels. This consistent strategic and visual strategy helped to unify the brand after completing research based on inquiry areas from the target audience, product space and context.