Canadian Association of Fine Arts Dean

description

In the Spring Semester of a Third Year Design Core class, I was given the opportunity to work on a rebranding campaign for the Canadian Association of Fine Arts Deans. This project posed the challenges of repositioning an important and influencial group while accomplishing a contemporary and Canadian aesthetic.

The Canadian Association of Fine Arts Deans (CAFAD) is a nationwide organization of forty-six post-secondary Fine Arts faculties, institutions and other academic units. Considering association’s professional, co-orperational characteristic, I design with simple geometrical shapes with black and white colour combinations. Cohesiveness is one of the most important aspect for CAFAD’s Brand Identity Design. I also generate fully work HTML website for CAFAD.

www.mtkim.net/cafad

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