concept
Futuristic Bike Concept
description
A concept for a futuristic bicycle designed for transporting goods. With a large compartment in the back and space for tie downs, this bike would be able to carry large amounts of equipment. It would also feature several suspension systems focussed on lowering jostling when going over rough terrain and uneven surfaces.
Rogue Boats
description
Guerilla marketing campaign designed to improve PFD wearership. Recommended medium was some sort of social-media approach, to meet the target audience of 18-35 year olds. After a lot of research, we decided our campaign would reach more boaters as an installation in the ocean than on the internet.
Fluid - An underwater bike
description
Fluid emerged from a series of drawing explorations derived from the form drivers fish and coral. A hand drawn sketch was traced in illustrator and rendered in photoshop.
