Focus.

Submitted by Aina Kawamoto on Tue, 2011-02-15 23:23

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This project was to raise awareness of the dangers of using cellphones while driving. This was created around the time that British Columbia passed into law that it was to be illegal to use a cellphone while driving

I had the pleasure of working with a young boy and a model to art direct with my partner Jen Cook. We were able to find a hair salon that allowed us to use their space and tools. 

This project explains that when you are on your phone, you lose focus, and even your child will be in danger. 

This was printed as a poster, as well as bus shelter posters and bumper stickers.

Poster : 11" x 17"

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