packaging design
Finnegan Cider Label
images
description
The challenge with this project was to find colours that appeal to both sexes, made one think warmly of sipping semi-sweet cider on a sunny day, and gave the celtic logo a progressive feel. This photo is not a picture of an actual Finnegan Cider Product.
The explanation of this is necessary because I spent time making the label, picking out a bottle that conveyed the necessary look and feel, and designing a model that can be handed off to Finnegan to relay to a producer. I also did all lighting and photography for showcasing the model. This piece serves to illustrate my lighting, photography and photo editing experience as well as art direction, branding, and typography.
Issue Tissues
images
description
An art direction and photography project based on tissue box designs. With young adults as our target consumer, the concept was to design a different box based on various purposes one would use tissues for, hence the brand name Issue Tissues. The images were photographed based on the intended purpose of the tissue box.
Ca t'en bouche un coin!
description
Packaging project developed in my packaging class at Universite du Quebec a Montreal. The stripe system helps the user to get just as much peanuts as you need. The name "Ça vous en bouche un coin!" is a play on words meaning: "stand open-mouthed", but also: "you are fed".
