COMD-405
Kiva Campaign: Give and Get Back
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A set of posters created for non profit organization Kiva, which specializes in micro-loaning to help entrepreuners in developing countries.
Targeted at students, the primary focus of these posters were to graphically represent our own day to day spendings versus what that money can mean to people in need. To do that, the tagline "Give and Get Back" was created to help further reinforce that you are lending money and will likely get it back.
PrimeTime
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"Age is an issue of mind over matter. If you don't mind, it doesn't matter."—Mark Twain. From the 20-year-old Olsen sisters to 60-year-old film director Nora Ephron, five women tell us how they live in the present, in full, and in style.
Bi-weekly Brochure
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The primary mission of Vancouver Is Awesome is to spreading a positive message about the city of Vancouver for arts and culture. People who love to read Vancouver Is Awesome is because its localness and uniqueness. So this brochure will show the most local events in Vancouver that people won’t normally see on the newspapers. The main goal of this publication is to gain the popularity and increase the income to help secure the future of this local not-for-profit organization.
Promotional Materials for UNICEF Canada
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To promote UNICEF Canada's Halloween fundraising event, I re-design the donation envelopes that are sent to corporations and past donors. The objective is to further strengthen the associations between UNICEF and Halloween to promote self-initiated fundraising events for UNICEF among individuals, schools, organizations and corporations.
Mighty Morphin Power Rangers
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This monograph re-contextualizes the essay by Gina M. Matillo and Chris J. Boyatzis whose research discusses how the Power Rangers TV show increases aggression/violence in children around the age of 5 to 11. The project aims to provide a critical revisiting of the TV “classic" Power Rangers and to raise the question of where TV/Media violence levels stand today.
The Analects
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Monograph Project
The Analects were written literally 2000 years ago by Confucius's disciples. It is a monograph recording the central Chinese philosophy that shaped the society of the Far East for 2000 years! The Analects have being translated into English many times, but the aesthetic results did not meet the level of its content. This time I choose to make a succinct version to really fit into today's fast-paced society.
4 x 6 inch
Spec print campaign
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Proposed print campaign and rebranding for the Society Promoting Environmental Conservation, a local non-profit group that campaigns on environmental issues. An explicit focus on sustainability in the urban environment would set Spec apart from other, similar groups operating in Vancouver.
The proposed campaign uses Creative Commons-licenced images from local photographers and inexpensive, sustainable printing methods to create an identity that is visually distinct, ethically consistent, and integrated with its community.
