typography

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A typography assignment where I designed my ideal boarding pass for AIR CANADA. A clean and simple layout where the important information is clearly defined. A little piece calm in the usual pre-flight panic.

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A new identity concept for Vancouver International Film Festival. The current VIFF identity changes every year and isn't very visually engaging and there's little consistency for a recognizable image. My new concept creates a simple identity puts the focus on the featured films, and the simple word mark can easily evolve to adapt to different films and themes year after year.

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Typography can be highly emotive and evocative. It can be as lively as illustration or photography. Not only can it be used to present content with clarity and precision, it can also be used to express and interpret content.

This assignment is to combine both expressiveness and clarity of typographic design. By creating a poster that makes dynamic, expressive use of more than one typefaces to present and interpret the lyrics of a song.

About the Song:

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KAISHU is a community that showcase and foster designswith Chinese Typography. Designers can find inspirationsand ideas, get relevant feedback, and connect with otherdesigners with similar cultural background and interests.

Chinese characters have a rich history and unique design details that can provide a different perspective and source of inspiration for a visual designer. Understanding one of the earliest written languages and logographs deepens a designer’s understanding of human communication, and thus enriching one’s design.

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This project was carried as part of an advanced typography class assignment at Emily Carr. The project was to create a specimen book that genuinely reflected the style of the era in which these 3 typefaces were created; Miller, Didot and Futura.

 

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For our core studio class we developed a packaged set of books. The two books we cut to  "fit" together within the folder package.

The books depicted works of graphic design over the decades, and used the framing of introverted and extroverted work as reference to the socioeconomic status at the time of creation.

Their seemed to be a link between civil unrest and times of change with more "extroverted" types of design. While safer, and more conservative "introverted" designs were created in times of content.

 

 

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Typographic posters - each featuring a different typeface, utilizing all weights, small caps and other features.

Series of posters, digitally printed.

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In our second year core studio class we created a booklet that highlighted our experiments with typography.

I developed a framing concept of "green leaves and plantlife" to frame the principles of we had learned in unison with the class explorations.

Deliverable saddle stitch booklet.

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This assignment is to create a type specimen book by showing the different characteristics of three selected typefaces from different time. The main goal is to reflect the typographic qualities and styles in history.

"A Secret History: Typography Development"
selects typefaces: Adobe Jenson, Linotype Didot and Futura. 

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Designing a cookbook can be among the hardest of typographic challenges. The finished product has to be aesthetically-pleasing enough to attract potential purchasers, yet clear and concise enough to function as a kind of "how-to" manual, that most any literate person can easy navigate through and cook from.

This assignment is to produce a prototype of a contemporary text-only cookbook. The goal in this assignment is to revitalize the text-only cookbook by producing something that, despite its lack of imagery, is nonetheless both beautiful and functional.

Book Size: 7.5" x 10.5"